World2Worlds

World2Worlds™ is a full-service consultancy, focused on conceptualization, creation, marketing, production, metrics and management of 3D virtual events in Second Life® and other 3D virtual realities, and on the design of 3D and web assets, systems and processes to facilitate profitable event production and community-building in immersive online spaces. Our direct and indirect client roster includes technology leaders such as IBM, Sun Microsystems, Cisco, Intel and Microsoft, and global media companies such as CMP and United Business Media.

We have developed — and rigorously tested and optimized — a marketing best-practice framework that lets us bring large, highly-qualified professional audiences into Second Life and bind them to online and virtual world communities around our customers' brands. We've packaged and refined a host of technologies and methods for extending the reach of virtual world events to the wider web, expanding audience, and enhancing participation. And we've created registration, access and metrics solutions that both substantiate ROI assertions, and generate real-world leads.

Existing, as we do, at the confluence of immersive online media, community, technology, and global publishing, we have an unusually broad grasp of subject matters, and a nuanced understanding of how buyers and sellers can exploit new media for authentic, mutually-beneficial interaction. If your business is ready to engage with customers and community in new, powerful and unexpected ways, call us.

 

 
IBM - CEO Study 2010: Global Discussion

Join the editors of SmarterTechnology on Tuesday, May 18, at 9 AM Pacific/Noon Eastern, for a LIVE virtual event:

IBM - CEO Study 2010: Global Discussion and Live Video View-In

Tuesday, May 18 marks the release of IBM's much-anticipated 2010 CEO Study, aggregating interviews of over 1500 CEOs from 60 countries and over 30 industries -- on the changing nature of their roles, the global economy, sustainability, information technology and other key topics. What external impacts do CEOs expect to loom largest in the coming years, and how does geography factor into those perspectives? How can CEOs use the information explosion to their advantage? In an increasingly interconnected world, which leadership qualities and management actions and styles enabled certain organizations to outperform their peers over both the long term and the short term?

IBM SmarterTechnology invites you to participate in a global discussion of IBM's 2010 CEO Study, live on the web and in Second Life. Beginning with a group-viewing of IBM's first CEO Study livestream at 8 AM ET and culminating in a live discussion of the report with visiting CEOs and special guests at Noon (9 AM Pacific) before the 1 PM Livestream.

JOIN US LIVE ON THE WEB: http://www.stvirtual.com/vip/vipdisplay.php

JOIN US LIVE IN SECOND LIFE: http://slurl.com/secondlife/SmarterTechnology%202/3/135/32

To register to receive your own copy of the IBM CEO Study 2010, visit: http://www-935.ibm.com/services/us/ceo/ceostudy2010/index-1.html

Moderators:

John Jainschigg, Exec. Director, Internet & Technology Lab, ZiffDavisEnterprise

Kim Smith, CEO, World2Worlds, Inc.

ABOUT SMARTERTECHNOLOGY.COM

Sponsored by IBM, smartertechnology.com is an online community for strategists and IT decision-makers seeking to improve sustainability, efficiency and profitability through intelligent implementation of advanced technology throughout the enterprise. Join us online at http://www.smartertechnology.com

 
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“You all did a great job with the Life 2.0 SL conference. Very informative, professional and entertaining. By the end, I ended up blocking off a conference room for a few of our developers to listen in from my laptop.”
Mark Burhop, Product Manager, Siemens PLM Software
 
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